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Press Release:
13 September 2007

Forward Thinking Courier Company ensures Damage Reduction

A ‘Handle with Care’ sticker was just not enough for ezCCTV.com, the leading UK supplier of high quality digital surveillance solutions, remote monitoring and CCTV security systems. When the company wanted to ensure that their customers received their fragile electronic equipment on time and undamaged, they turned to damage deterrent specialists, Lamerholm. Lamerholm supplies the ShockWatch range of smart packaging labels, an innovative solution that detects and records impact and ensures that both the couriers and their customers know that the packages are being monitored.

The use of the ShockWatch labels has greatly reduced the number of damaged goods we get returned.” explains Richard Ogle, Warehouse Manager at ezCCTV. “Many of the products we ship are fragile and have components that can be damaged if they are subjected to knocks, bumps and general mishandling. Adding the ShockWatch labels to our packages means that the couriers are aware that the shipments are being monitored and we can track at what stage of the logistics process the damage has occurred.”

ShockWatch labels are effective, highly visible devices that act as a strong visual deterrent to unacceptable handling. The labels use state-of-the-art technology to monitor the conditions under which the goods are shipped and their use helps bring damage claims to a quick resolution and protect against warranty abuse.

The labels contain a tube filled with red liquid held in suspension. When the device is subjected to an impact exceeding a specified G-level, the shock disrupts the surface tension of the liquid, releasing the highly visible red dye into the length of the tube. This creates a permanent and immediate indication of mishandling. Once activated, the device cannot be reset.

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A digital image is available from Eileen on 01488 73737 or eileen@inpress.co.uk

Notes to Editors

Lamerholm Electronics Limited has its headquarters in Letchworth, Hertfordshire. The company designs, manufactures and markets a wide range of damage prevention and industrial safety products. Worldwide distribution is carried out through a national sales force and a network of strategic partners and resellers.

Further Enquiries:
Derek Richardson
Lamerholm Electronics Limited
The Pixmore Centre
Pixmore Avenue
Letchworth
Hertfordshire SG6 1JG

Tel: +44 (0) 844 815 6227
Fax:+44 (0) 844 815 6229
E-mail: click here

Press Enquiries: (electronic copy and digital image):
Eileen Holmes-Levers
In Press PR Limited
St John's Chapel
High St
Lambourn
Berkshire RG17 8XL UK 
Tel: +44 (0) 1488 73737 
Fax: +44 (0) 1488 73773 

E-mail: eileen@inpress.co.uk  
Web: www.inpress.co.uk

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